The INSIDE View’s Chief Experience Officer, Crystal D’Cunha, is passionate about sales and service! Her commitment to developing the careers of the people around her is due to her deep passion and drive to see others succeed in the Sales Industry.

Crystal D’Cunha is an award-winning entrepreneur, accomplished Senior Executive, Consultant, Sales Professional and Customer Experience Thought Leader with more than 22 years of success in the retail, construction, non-profit, hospitality, and e-commerce industries. Leveraging extensive experience with strategic innovation, personnel issues, and employee engagement, Crystal is a valuable asset to companies seeking guidance on leadership development, talent management, creative recruitment and engaging spirited results. Her broad areas of expertise include sales, sales growth, management consulting, leadership training and development, coaching and executing company vision strategy, as well as journey mapping the employee and customer experience.

As a former executive, Crystal spent nearly two decades in the corporate world directing, coaching and leading sales forces valued more than $50 million. Her global experiences led her to her current role as President and CEO of The INSIDE ViewInc. Her career has taken her around the world, creating a global brand for herself and The INSIDE View, yet she stays rooted where she feels most at home, in Canada. With The INSIDE View, her focus is simple; She wants to give her best self every day; tap into the passion and purpose of sales leaders, enhance the consumer experience from every angle, and change the paradigm of organizational culture by setting a new standard. Her approach is unique and has become a disruptor in the Customer Experience and training industry. With the use of multimedia reporting tools, and strategic affiliate partnerships The INSIDE Viewis one of a kind. Through Exploration, Experimentation and Examination Crystal designed The INSIDE View’s Signature Sales System: Customer Experience Excellence (CXE)!

She won the 2016 “40 Under 40” business achievement Award, and was nominated in 2016 and 2017 for the Women in Business award. Her company has seen an average of 80% YoY increase in Sales and an average of 90%+ YoY organizational engagement increase for the clients she services. Throughout her career, Crystal has held leadership positions with Mountainview Homes, NYGARD International, Danier Leather, and Planet Hollywood International. With Mountainview, she credits her team for winning the 2011 “AVID Customer Experience Award," and Crystal won dozens of Sales Leadership Awards and set new standards during her 13-year tenure with Danier Leather.

Crystal attended York University and Brock University with a focus on Business/Corporate Communications. She is Certified as a John Maxwell Leadership Coach & Keynote Speaker. Crystal is a Member of the Canadian Sales Professional Association and the Customer Experience Professional Association, as well as being a chair of the YWCA Capital Campaign in Niagara and several other international associations. Crystal's certifications in human behavior change is customized to have a broad scope: from training with the Disney Institute, the Ritz Carlton company, Oprah Winfrey, and the legendary Tony Robbins, all have contributed to her expertise. She has customized her skill set to be what organizations need in today's market, always focusing on EQ development and people skills. Crystal D’Cunha is on a mission to share her passion and purpose with businesses around the world!

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She is warm, charismatic, and an energy that you never forget. Spoken like a true professional, she has the ability to make you see a different side that you might normally not see or recognize.
Almira Cuizon, VP of Operations Roots Canada
We approached Crystal to provide a series of workshops on creating a customer experience and growing sales for a group of new and existing entrepreneurs. We could not have been happier with the results. Crystal provided interactive workshops that had the participants engaged and sharing their experiences. Best of all, they were able to connect and learn from each other.
- Michael Warchala Small Business Consultant, Small Business Enterprise Centre
The customized presentation coupled with your enthusiasm and passion for great customer experience is infectious and provided an amazing experience for our management team.
Corey Sparkman, HOCO, "Fun by the Falls"
...we were able to confirm exciting new business, drastically increase sales, hire qualified candidates that are a perfect addition to our organizational culture, all while keeping our organizational vision and mission at the forefront of what we do.
Anne Lennard-Otto, Owner, Distinctive Designs

Are You Ready...

To start inspiring your leaders, motivating your team and winning and keeping customers for life?